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July 2025 Health IT Marketing Minutes

What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from Swaay.Health, Amendola Communications, Brafton, Matter Communications, Elemeno Health, HighByte, Xsolis, Genesee Health System, & more.


Health IT Innovation

Clinical Calculators in Healthcare and EHRs

By Victoria Mendonca MS MBA & Shane Bell – If you’ve spent any time around clinicians, you’ve probably heard names like CHAâ‚‚DSâ‚‚-VASc or HAS-BLED thrown around. These are not secret codes but examples of clinical calculators—tools that help healthcare professionals evaluate risks, guide diagnostic decisions, and determine appropriate treatments.

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Interoperability

Sharing Health Data Update July 2025

Moving our healthcare system into the digital age, better outcomes, controlling and reducing costs, and patient access to their health data. Our monthly HIE rundown includes updates on industry interoperability news, TEFCA, HIE networks, job openings and vendor contracts.

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Regulatory



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Healthcare Revenue Cycle and Finance


Digital Health & Telemedicine

Conducting Effective Online Training for Health Care Professionals

By Zac Amos – Online training isn’t just a pandemic-era fix — it’s a long-term necessity in modern health care. For hospitals and medical organizations juggling compliance, skills development and patient care, delivering effective virtual training has become mission critical. Here’s how to do it right.

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Analytics & Population Health

Human-augmented AI in Healthcare: The Smarter Future of Collaboration

By Dalton Han – AI is often viewed through a lens of fear and misunderstanding. Popular culture has long painted AI as a dangerous force, much like the films The Terminator and Ex Machina, portrayed machines as sentient beings poised to overtake humanity. But in reality, AI is neither sentient nor inherently dangerous.

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Health IT Security Privacy and Compliance

Do Your Risk Analysis

By Matt Fisher – The drumbeat of settlement agreements for alleged HIPAA violations by the Office for Civil Rights is continuing along with the consistent finding that the required risk analysis did not occur. The consistent announcement of settlements offers regular reminders to the healthcare industry that OCR is watching and expecting compliance to improve.

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Healthcare NOW Radio Network Playlists