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November 2024 Health IT Marketing Minutes

What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from KNB Communications, anthonyBarnum, Swaay.Health, Brafton, Amendola Communications, Clarity Quest, Matter Communications, & more.




Interoperability

Sharing Health Data Update November 2024

Moving our healthcare system into the digital age, better outcomes, controlling and reducing costs, and patient access to their health data. Our monthly HIE rundown includes updates on TEFCA, HIE networks, job openings and vendor contracts.

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Regulatory

What is HEDIS? The Basics, Objectives and Significance

By Amit Shah – HEDIS is a measurement set used to determine the efficacy of a payer to care for its members. The performance data collected through HEDIS assists payers in identifying areas for improvement as well as tracking successes through a measurement set that allows them to be compared to other payers.

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Healthcare Revenue Cycle and Finance

Using AI to Enhance Payment Integrity

By Matthew Hawley – Artificial intelligence has been touted as a “solution” to modernize many payers’ processes and functions, including their traditional payment integrity programs. Yet seeing AI as the answer to health plans’ administrative burdens is overly simplistic.

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Digital Health & Telemedicine

The Future of Behavioral Health Delivery

By Dr. Tom Milam – A projected shortage of nearly 20k physicians by 2050 signals that traditional models of behavioral health care delivery no longer meet the expanding needs of the U.S. population. In fact, they create barriers to timely, affordable treatment for many Americans through extended wait times, high costs, and limited availability.

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Analytics & Population Health

AI in Healthcare News and Updates

This month’s AI report includes news and updates from Philips, AWS, Eko Health, HealthEdge, Codoxo, Terrebonne General Health System, Inflo Health, Insilico Medicine, Quris-AI, Nortis, Teladoc Health, Veradigm, ModMed, Before Health Intelligence, Interlad, SoundHealth, athenahealth, Oracle, SmarterDX, & more.

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Health IT Security Privacy and Compliance

Healthcare Website Privacy Risk Basics – What You Need to Know

By Ian Cohen – Healthcare organizations in particular are responsible for managing privacy risks resulting from third-party website functionality. Third parties can be introduced in various ways for many purposes, such as simplifying website development, adding “share” buttons like the Facebook button, or sending user data to third-party advertising services.

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Healthcare NOW Radio Network Playlists