David Burda

Healthcare Savings — Lies and Punchlines

By David Burda – Healthcare executives always lie about why they did what they did, whether what they did is a merger, acquisition, affiliation or strategic partnership. The only correct answer is “for economic reasons.” They made a deal to preserve revenue or profits or to increase revenue or profits. That’s it. Sorry.

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Provider Directories Speak Volumes

By David Burda – Accuracy is a pillar of healthcare consumerism. It’s the most important pillar. If we want patients and members to make informed decisions about their medical care and their health insurance, they need accurate information to make the right choices for them.





Wary Patients Make Good Healthcare Consumers

By David Burda – What I looked for in the Rock Health survey were any signs that patients are assertively using technology to interact with businesses in the healthcare industry like they use technology as consumers to interact with businesses in other industries like banking or retail goods.