By Trenton R. Baker – Patients are not just leaving your website frustrated. They’re leaving your health system for one with better search. That’s the business problem hiding inside the digital front door conversation. Patients use provider websites to find doctors, evaluate care options, and take the next step toward an appointment, but too many healthcare websites still make those moments harder than they should be.
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By Kenji Taylor MD MSc – Since the advent of generative AI, there’s been an explosion in innovations focused on helping health systems/providers, from revenue to data management to ambient listening. But not as many are developed specifically for the patient.
By Adnan Iqbal – Have you searched for something on a company’s website, then given up and called to speak to a customer service representative when you couldn’t find the answers you were looking for? This experience is all too common – especially in healthcare.
By Abhi Sharma – Today’s patients want two things from their healthcare providers: personalized care that happens at their convenience. For many consumers, their first interaction with a hospital or health system occurs when they begin researching.
By Rachel Subramaniam – The digital front door strategy offers an enhanced patient experience by leveraging the latest technology to automate manual workflows and digitally engage patients through different stages of the patient journey.
By Art Gross – The traditional way to see your healthcare practitioner was to call the office, schedule an appointment and when the time came, go to the office for your visit. You’d get there and then open the front door to attend your appointment.
By Aan Chauhan – Navigating the complexity of healthcare arises from the fact that care is delivered through an ecosystem of actors such as primary care providers, specialists, pharmacists, labs, and insurance providers, all of whom operate independently from one another, creating a web of obstacles to overcome in providing care.
By Irving Loh MD – As healthcare has moved from analog to digital along the entire care continuum, conceptual models have evolved that characterize how this transformation has altered the experience for all stakeholders, from patients, to providers, to support staff, to administrative and operational personnel.
By Leani Drapiza – The future of healthcare is already here, and it starts with a digital front door. Even before the COVID-19 pandemic, patients wanted from their healthcare providers the same digital experience Amazon provides for shopping and Netflix provides for entertainment.