What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from Matter Communications, Brafton, Swaay.Health, SupremeGroup, anthonyBarnum, Unlock Health, Merge, StudioNorth, KNB Communications, FINN Partners, Elevate Healthcare Marketing, Innsena, Bamboo Health, & more.
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The thought leaders in our community are good about sharing their thoughts on the issues of today. Here are the top read and shared guest posts of May that we think deserve sharing again.
By Beth Friedman – Dragonflies signify transformation, adaptation, and new beginnings. Folklore also suggests that dragonflies represent change ahead and remind us to think differently. The HFMA 2026 Annual Conference was recently held in National Harbor, Maryland. National Harbor is a waterfront area just south of Washington, D.C. And yes, there were dragonflies.
What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from Unlock Health, Swaay.Health, anthonyBarnum, Matter Communications, KNB Communications, Brafton, Supreme Group, FINN Partners, Envision Health, StudioNorth, & more.
By Sarah Harper – At the TruBridge National Client Conference 2026, a consistent theme emerged: sustaining rural healthcare requires both innovation and human connection.
By Kaitlyn Bookout – More than 10,000 heart rhythm experts gathered at McCormick Place for HRS 2026. This year, the focus shifted from clinical skill alone to the necessity of a strong data strategy for cardiac device management.
What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from Matter Communications, anthonyBarnum, Supreme Group, Unlock Health, StudioNorth, Brafton, KNB Communications, Converge, Vanova Health, FINN Partners, & more.
By Beth Friedman – If ViVE 2026 had a plot twist, it was this: data is king, and every vendor is now a data company. The subplot of our health IT reality show is that AI innovation is no longer the headline, successful implementation is. Across three days of conversation, few shiny new tools emerged.
What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from Matter Communications, Brafton, Swaay.Health, ClarityQuest, KNB Communications, Amendola Communications, Dazos, Vereigen Media, Merge, FINN Partners, & more.