On this episode I am talking to Marla Hetzel (@hetzelmj), Director of Innovation and User Experience at Change Healthcare. I met Marla when she presented at the HealthTechNet group on innovation where she talked about the ways she and her team and helping bring innovation back into businesses and healthcare.
Episode NOW on Demand
We discuss the importance of focus and referencing innovation back to the ultimate judge the user and the struggle of combatting our inane mindset that is working against us that likes predictability. Marla explains the importance of empathy in innovation and the difference to Sympathy which when included tends to introduce our bias into any discussion. He team teaches some of the hard skills associated with Empathy like active listening that helps to enable design thinking and helps as the Incremental approach unfolds:
Innovation unfolds with small steps
We discuss the ever present issue of failure and the importance of seeing it as a Spectrum not a binary position where the majority is “Praiseworthy not Blameworthy” (as detailed in “Strategies for Learning from Failure”) and some of the ideas from the book: Little Bets: How Breakthrough Ideas Emerge from Small Discoveries.
Marla’s incremental learning steps to approaching failure:
- Talk about Failure Openly
- Share Your Failure with Others
- Invite Others in to Learn and Understand from your Failures
Listen in to learn how you can determine if you are being empathetic and hear how Chris Rock’s methods for developing comedy can inform your innovation process.
About the Show
For years Dr. Nick van Terheyden aka Dr. Nick, has served as a voice on the impact of new technologies on healthcare, earning a reputation as a leading authority on where the future of medicine is going. Combining powers of observation and real world experience, Dr. Nick has seen many predictions come true and makes the case that innovations in healthcare can be accomplished incrementally, not just by moonshot events. Tune in to hear Dr. Nick: The Incrementalist and his guests discuss what the future of healthcare looks like, how we will get there, and what it will take to improve healthcare for all.
This article was originally published on the Dr. Nick – The Incrementalist blog and is republished here with permission.